Digital Skills Training

This expert digital training in Uganda provides you with a wealth of knowledge relating to digital marketing, WordPress management, Website design, Social Media Marketing, Mastering online systems and platforms or Search Engine Optimization. From short in-depth online guides, to physical trainings at your premises.

Our Digital Training Courses

Improving employability and re-skilling the corporate work force

01.

Website Design

Digital Skills taught:

  • How to use the popular CMS WordPress for a website setup.
  • How to publish web content as pages and blog posts and optimize it with basic SEO.
  • How to market a website on the internet (basics).
  • How to find a domain & web hosting.
02.

Search Engine Optimization

Digital Skills taught:

  • SEO and search engine basics
  • Local SEO
  • Keyword Research Techniques
  • On-Page SEO
  • Internal linking strategies
  • High Authority Backlinking
  • Content Optimisation for search engines
  • Mobile SEO
03.

Social Media Marketing

Digital Skills taught:

  • Facebook Business Account Creation
  • Introduction to Facebook Re-Marketing with Pixel
  • Implementing Facebook Pixel on a Website
  • Setting up an Ad Account
  • Create Pixel and link with an Ad Account
  • Create an Audience Set & Lead Generation Ads
04.

Google Pay Per Click Advertising

Digital Skills taught:

  • Google Ad Account set up
  • Google Ads Extensions creation
  • Keyword types for ads campaign
  • Targeting and scheduling ads
  • Google Ads creation
  • YouTube Ads creation
05.

The Art of Social Selling

Digital Skills taught:

  • Understanding Social Selling
  • Understanding Customer Behavior
  • The Purchase Journey
  • Buyer Personas
  • Create a professional Brand
  • Building the right relationships
  • Engage with insights
06.

Website Maintenance

  • Plug-in & Theme Update
  • Adding New Pages/Blog
  • Post Speed Optimization
  • Improving UX/UI
  • Website Backup Broken
  •   Security Enhancement
  • Fixing 404, 500 etc.

Do you want to upskill your digital game?

Whether you are an individual who wants to learn digital skills or a corporate entity that wants to empower its marketing team, Let’s have a friendly chat about your training needs